Tag: iterative design

  • The Better Printed Circuit Board Designer: Michael Woodworth & Adam Gravitis of Upverter

    Upverter is the “Google Docs” of printed circuit boards (PCBs), allowing multiple designers to work on the same board design simultaneously. Even the manufacturer can check in to provide real-time feedback. This Canadian startup aims to replace unruly and expensive PCB software suites like EAGLE, but Michael claims their true competition is pencil and paper,…

  • Crowdfunding as Cultural Production: John Dimatos of Kickstarter

    Kickstarter is a self-described “cultural institution,” with over 77,000 successfully crowdfunded projects under its belt and 8,000-10,000 projects live on the site at any given moment. Although you may be familiar with the runaway success campaigns that make it to the evening news: Veronica Mars, the Zach Braff movie, Oculus Rift, OUYA, and Pebble; there…

  • Inventing Interaction through Play: Paul Rothman & Jordi Borras of littleBits

    littleBits is the rapid prototyping and high quality educational toy for interaction design. An ambitious variety of electronic modules snap together with colourful magnetic connectors to build robots, musical instruments, toys, home automation devices, and wearables. One notable example, Ringly, a “smart ring” which vibrates and illuminates when you get a notification, raised $5.1 million…